Amazon saw a 28% drop in packages using single use packaging during 2024, according to Supply Chain Dive.
Amazon achieved a 16.4% global reduction in single‑use plastic packaging, from 88,698 metric tons in 2023 to 74,137 metric tons in 2024. Plastic air pillows were fully replaced by paper filler across all North American fulfillment centers—a move initiated in 2024.
The SIPP initiative (ships in product packaging), where items ship in their own packaging without added Amazon packaging, now includes Fulfillment by Amazon (FBA) sellers in North America and Europe.
Nearly 2 million new seller products became SIPP-certified in 2024, with examples like SC Johnson’s Method body wash packaging reduced by 63% in volume and secondary plastic eliminated.
Amazon highlighted AI's role in packing: A “Package Decision Engine” helps choose the right box size, saving roughly 60,000 tons of cardboard yearly in North America.
Consumers are calling for more sustainable personal packaging, and producers are delivering with refillable options, according to Beauty Packaging magazine. Most success has been with luxury skincare and fragrance.
Suppliers note refills are gaining traction due to convenience, sustainability, and aesthetic appeal, particularly in travel-friendly and affordable formats. They are attempting to refill in-store, or allow customers to replace makeup pans without replacing an entire container.
Cosmogen’s patented Tense tube offers removable applicators and refillable components for lips and eyes—ideal for online retail fit due to compact packaging.
Developing a refillable packaging option for a product can take 12 to 48 months.